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Insights, tutorials, and notes from building software, automation systems, and modern web tools.

Building in Public: Why We Share Everything

Most agencies hide their process. We document ours. Here's why transparency is our best marketing strategy and how it shapes every product we build.

June 10, 2026Read more

Smart Home8 min read

The Complete Guide to Home Assistant Presence Detection

Presence detection is the foundation of a truly smart home. This guide covers every approach — from BLE trackers to app-based tracking — and when to use each.

June 5, 2026Read more

AI5 min read

Why AI-Native Products Win (and AI-Bolted-On Products Lose)

There's a fundamental difference between a product built around AI from day one and a product that had AI added to it. The gap is getting wider.

May 28, 2026Read more

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